With restrictions loosening up across the country now is a great time to start a chess club including in-person meets for over the board play. Chess play has increased through the pandemic, but many new players only know how to play online. Here are some tips to help you get started:
Find Chess Players/Coaches:
Reach out to schools that have chess clubs and invite the coaches and students out to play with your club. Consider asking a coach if they would like to host a chess event as well. This will offer more days and times that you can get together to play chess. Ask your local coffee shop if they know of any chess players — you might be surprised by their answer.
There are many places within your community that will consider letting you host chess events for free. Checkout this article for some ideas Places You Never Thought of for Chess Events.
There are many options to setup free websites now a days. If you are looking for one try WordPress.com site. A website is a great way to tell members about your club and coaches. You can add a calendar for your events and even have a join page so interested players could send you their information.
It is important to know the demographics of your club and use a platform that works well for your members. We find Facebook works well for groups they offer a public page or private group for your club. You can create polls, schedule events with reminders, and post pictures from your events to build excitement.
Running an organized email campaign is a great way to keep your members informed of events, play times and tournaments. Mailchimp offers a free account for up to 2,000 contacts and is easy to setup and use.
Promote your Club:
Consider printing up flyers or business cards and ask local businesses to leave for their customers. This is a great way to spread the word about your new club. For more tips on marketing check out this article: Marketing Your Chess Club.
If you are interested in starting a chess club contact Yvonne at 678-952-9897, or by email at firstname.lastname@example.org for more information.